The beautiful Sea Star Vineyards, located on Pender Island, BC, was a brand new winery looking to a create a modern, rustic identity for itself. The finished pieces included a logo, stationery package and labels for six varietals.
In wanting to create a label for each varietal that was as unique as the wine within, we aimed to keep the design clean, classic and consistent, while also highly memorable. This line of thinking lead to the idea of basing each of the six varietals on a local species of sea star, featuring a beautiful illustration of the sea star on the front of the label and a small blurb about the sea star on the rear.
Illustrations by Eran Fowler.